I worked there a few years back during college so I always keep tabs on the market. I had a feeling this is where the market would trend because this is really what the customers wanted.
The Iris is about $200 bucks and at the most $9.99 per month...NO CONTRACT! Or there is a basic mode where there is NO monthly payment. Compare that to Vivint at $100 activation and $50-$60 per month for 3-4 YEARS!
I will definitely be getting an Iris system for my home.