Looking at the game from a 50,000 foot view I do wonder if we slowly revert back to a more traditional style of play, a la pass-first PG's and the big-man being more "en vogue."
The small-ball era was fun and novel with the advent of the Warriors in the mid 2010's and clearly the league followed suit to fight fire with fire. Since the apex of the Splash Brothers (2015-2019) I will argue the on-floor product has meaningfully devolved and is frankly generally awful to watch (this is a personal option that is somewhat supported broadly based on ratings #'s).
Generally, I think major "style of play" changes are driven by transcendent talents. Shaq was the driver of the "big man" era; the Steph - Klay (+ Durant later) was the driver of the "3-pt barrage" era; et cetera. But the league can, and historically has, implemented some changes in terms of rules / the adjudication of the game to alter the product on the floor.
IMO - the NBA is learning it has over-indexed on the popularity of points, 3pt shooting, offense, etc. and the NBA game has lost its soul in a sense, relative to peak popularity in the 80's - 00's. Not sure what it will look like but I do think things "swing back" in some way, at some point.
