You've clearly never listened to show his show for a prolonged period. You can't base it on his PTI work. He makes fun of his work on that show all the time. ESPN wants a certain thing, generic, cliche-y sports talk, so that's what he gives them, and then mocks it relentlessly on his radio show.
He has an amazing thing going on right now. A Cleveland radio show called him to be a guest (to talk LeBron) and he told them the guy to talk to is his "Heat Insider" 'Mark Hackman.' Mark Hackman is actually Mark hochman his producer. he goes on and just spews out the most retard genreic, cliche filled crap sports talk and the guys in Cleveland eat it up. It's hilarious. He has even made up sayings such as "Even in times of darkness, one size fits all" and the Cleveland guys just go on like nothings wrong.